Marla Rosner

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Senior Training & Employee Development Consultant

Michael H. Seid & Associates, LLC

Marla Rosner is the Senior Training and Employee Development Consultant for Michael H. Seid & Associates, LLC (MSA), a domestic and international franchise advisory firm. She has excelled as a training professional for over twenty years. 

During her 16-year tenure with Supercuts, an international hair care franchisor, Marla helped build the system from 75 locations to over 1,100 salons. As Vice President of Training and Development Marla led a team of professional trainers, instructional designers, and vendors to produce management and technical curriculum aimed at increased sales, productivity, employee retention and business profitability. During her tenure with Supercuts, Marla trained over 75% of all franchisees, resulting in the company's most aggressive expansion over a twenty-year period.

She has developed employee and trainer certification programs, as well as management tools for performance appraisal programs and employee retention. Her specialty in interpersonal skills training has enabled Marla to help companies successfully develop first-time managers who are often challenged in supervising store-level employees. As a seasoned public speaker, Marla facilitates programs for franchise and manager conventions, seminars and events. Marla has created and is an instructor of CFE-accredited classes for the International Franchise Association Education Foundation. 

Board Experience: 

• Marla was on the board of The Bay Area Consultants Network, 5 years • Marla is currently on the Advisory Board of Spring Impact

• Marla believes that her role in leading the International Franchise Association’s Social Sector Franchising Task Force for 10 years is where she has the most relevant connections for the purposes of the Advisory Interim Board.