The main purpose of the retreat was to review how 2017 went what we want 2018 to look like. This was achieved through presentations on organizational culture, alignment, project reports, and updates on marketing plans, curriculum updates, and model adaptations.
Marketing Challenges in Rwanda: Nutrition vs. Size
As part of our team wraps up an Acumen Course called Marketing to the Bottom of the Pyramid, we hope to increase our understanding of our target customers, and learn how to best market our products to them in a way that resonates and turns potential buyers into regular buyers of our quality, nutritious breads.
